Alignment between industry and community in HR
Last month, SPARK was featured in Duty Free News International discussing the current state of affairs of the travel retail industry and our goals
A powerful and poignant contribution to Travel Retail United humanitarian fund for Ukraine
For a cause that is so near and dear to SPARK, we wanted to share coverage by The Moodie Davitt report on our recent
CleanCo Campaign Success
Great coverage by Mark Lane of the Moodie Davitt Report about our participation in a campaign for emerging UK no/lo spirit brand CleanCo in
Join SPARK at the Virtual Travel Retail Expo October 11-15
The Virtual Travel Retail Expo is a pioneering virtual trade show and symposium designed to both mirror and enhance a real conference and exhibition.
Turning a Page in the History Books
“Turning a page in the history books” – Heidi Van Roon on elevating the sales profession to a new level By Colleen Morgan Colleen@moodiedavittreport.com
Brands and Retail Theatre: A Bigger or Lesser Choice?
Watch the webinar hosted by Peter Marshall, TRUnblocked and our own Heidi Van Roon discuss airport and travel retail.
Adapting The Front Line Team for the Retail Revolution
The roles of all customer-facing staff have become more important than ever. Market shifts that once spanned a decade have happened in six short months. The retail industry, and particularly luxury travel retail is undergoing an unprecedented revolution and we are at the very beginning of it. It is a time for retailers and brands to adapt to every customer-facing function. With retailers restructuring, the onus will be on brands to ensure a people-positive experience for their customers.
Embracing The Challenge Against The Odds
Here we are, amid an industry crisis that is encountering unprecedented headwinds. In a few short months, the industry has experienced a setback that could not have been anticipated in degree and in kind. Metaphorically speaking, the headwinds are so strong, we need to pedal downhill just to stay on the bike and in the game. Physically, emotionally, socially, and professionally seemingly unsurmountable challenges loom large. Exhaustion, hunger, pain and delays will take their toll.
How can we accelerate Travel Retail’s recovery?
The rebound of the travel retail industry will need to quickly embrace the increased customer expectation of a seamless, omnichannel experience where the customer determines how they interact with the brand.
Post COVID-19: The Trinity Initiative
A great example of bright minds and voices converging preparing for the post-COVID-19 recovery is the Trinity Initiative. This collaboration is an invitation for airports, retailers and brands to join in a conversation about the new commercial model.